As one of the stars of the Food Network's hit reality show Ace of Cakes, Geof is known for his incredible cake creations and a dry, sardonic sense of humor. Viewers of the show has likened Geof's skewed viewpoint and quick wit to watching the show with a close friend. Most recently he contributed to Ace of Cakes: Inside the World of Charm City Cakes, as both an author and a consultant. After Ace of Cakes, Geof also competed with Duff in the Halloween Haunted House Food Network Challenge and Buddy Vs Duff.

After beginning his employment at Charm City Cakes, Geof used the skills learned from his previous occupation as an architectural model builder to create his own style of cake decorating. Combining Geof's dedication and attention to detail with Chef Duff Goldman's know-how and vision, they have taken Charm City Cakes from a kitchen in a Baltimore rowhouse to an internationally known bakery and mischief troupe. A diverse range of skills are present at their cakeshop, permitting the belief that no cake idea is impossible to produce — be it a giant Hogwarts castle, or a life-sized motorcycle. As Executive Sous Chef and Project Lead, Geof mainly oversees replicas. With a meticulous eye, he has constructed cake models of Notre Dame cathedral, Taj Mahal, and "nearly every building sacred to Baltimoreans".

Geof grew up in southeastern Pennsylvania and moved to Baltimore in the early nineties. He is also a talented singer/songwriter.